Upgrade your PPC strategies at scale
If last 7 days:
<10% ACOS and
<10% TOS impressions
Increase bids by 50%
Observe change for 4 days
If last 30 days:
<15% conversion and
>$10 spent
Adjust bids to 20% ACOS
Cap bids to $2.10
Else if last 90 days:
>20 clicks and
0 sales
Pause keywords
If in last 7 days:
<10% ACOS and
<10% TOS impressions
Increase bids by 50%
Observe change for 4 days
If in last 30 days:
<15% conversion and
>$10 spent
Adjust bids to 20% ACOS
Cap bids to $2.0
If in last 90 days:
>20 clicks and
0 sales
Pause keywords
Automation limited only by your imagination
Craft intricate workflows, stack multiple rules, shape traffic with multiple levers, and customize strategies to fit specific campaign goals.
Precise and granular control on automation
Algorithms
Rules
Parameters
Unlock the powerhouse metrics
fueling sales success!
Uncover correlations and insights on how pricing, advertising strategies, and promotions drive your organic sales.
It's your superhero of optimization
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Save thousands of hours
Templatize, customize, and automate your strategies like a boss!
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Boost traffic and organic sales
Turn actionable insights into scalable and sustainable profits.
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Maximise profits by slashing costs
Splice and dice and ban bad traffic at scale.
Templatize, customize, and automate your strategies like a boss!
Turn actionable insights into scalable and sustainable profits.
Splice and dice and ban bad traffic at scale.
Unleash powerful algorithms working 24/7 to expand your competitive moat
Schedule advertising activities at specific hours.
Pauses or enable ads based on their performance.
Prevent negation of specific keywords.
Optimize keyword and target bids to achieve campaign goals.
Adjust Top of Search % or Product Page % based on performance.
Raise bids for previously performing keywords with no recent traffic.
Harvest performing keywords or targets based on performance.
Adds non-performing words as negative phrase keywords.
Adjust campaign budget based on performance and day of the week.
Adds negatives based on search term performance.
Negate blacklisted keywords.
Dive deeper into the algorithms
No credit card required
Scale automation workflow with templates across your existing SP, SB, or SD ads
Unthinkable transparency across each step
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Preview upcoming changes
See upcoming changes before the algorithms execute them.
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Review algorithm computations
View step-by-step calculations for each algorithm.
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Audit automation changes
Review historical changes to enhance operational efficiency.
Preview upcoming automation changes before they happen
Access comprehensive details for each action.
Review rule-based changes and enhance automation efficiency
Scale elastically with thousands of new campaigns with automations in seconds
Best price / performance
Every pricing plan includes:
You can stack as many algorithms as needed to craft your PPC strategy.
Your algorithms have the capability to make unlimited adjustments.
Gain access to powerful Ads Insights, Mass campaigns and Sales analytics with every plan.
ASIN quantity in your account doesn't matter. Pay only for the ones you automate.
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
- Mass campaigns
- Ads insights
- Sales insights
Spend wisely
Automated ASINs are based on what you automate, not the number of ASINs you have
If you have 1000 ASINs but only want automation for 3 ASINs, then you only need 3 automated ASINs.
Automated ASINs are based on the ad group's associated ASIN
If you only have the ASIN B000000001 in an ad group, Scale Insights will set that as the associated ASIN.
If you enable automation for the B000000001, you can automate this ad group and any other ad groups associated with this ASIN.
To automate an ad group with multiple variations, you must manually set an associated ASIN for the ad group, then enable automation for the associated ASIN.
To automate multiple ad groups associated with the same ASIN, you only need 1 automated ASIN for that ASIN.
One automated ASIN allows you to automate one ASIN in one marketplace
To automate 1 ASIN in the US and the same ASIN in CA, you need 2 automated ASINs.
Client voices: Scale Insights reviews
Scale Insights is the go-to PPC software for Amazon sellers. It offers full control and visibility over ad performance, and manages multiple SKUs at an affordable price.
The user interface is incredibly intuitive, and the insights have helped me optimize my campaigns and increase ROI. Highly recommend!
I like how creative and flexible Scale Insights is with its multiple rule stacking. It’s like building Lego, and the only limitation is your imagination.
Scale Insights has been invaluable in helping us fine-tune our strategies, identify the highest-performing keywords, and optimize our ad spend.
It’s like having an advertising guru in your back pocket; always adapting, optimizing, and making our campaigns shine brighter than a supernova.
I love the “Split to Keyword” feature, which lets me split over 1,000 high-converting keywords into multiple single-keyword campaigns with a few clicks.
Frequently asked questions
Ask your questionWe also take security seriously. We store your data with a leading database provider secured by industry standards. We will also delete your data entirely after account deactivation.
For example, if you have 10 products each in USA, UK, and Canada, but you only want to automate 1 ASIN in USA, the same ASIN in UK, and another ASIN in Canada, you will need 3 automated ASINs.
You can always reassign the automated ASIN to another ASIN at any time.
Assign pre-set (and customizable) rules to your existing Ad Groups, and the automation will start working on your Ads.
We automate your strategy execution and make improvements based on past performance. We can remove bleeding keywords and get more traffic to performing keywords.
However, your result also depends on factors like your product listing, product quality, your competitors, and conversion.
If a keyword converts well, we will gradually raise the bids to drive more sales. However, if it performs poorly, we will gradually reduce the bids to minimize loss, reducing traffic, and cost.