Scale Insights Team
Welcome to the world of Amazon PPC! If you're an Amazon seller looking to boost your sales and increase your visibility on the platform, you're in the right place. Amazon PPC, or Pay-Per-Click, is a powerful advertising tool that allows you to display your products prominently in search results and drive targeted traffic to your listings.
Having the right tools in your arsenal is essential to make the most out of your Amazon PPC campaigns. Just like a chef needs the right utensils to create a gourmet meal, an Amazon seller needs the right PPC software and tools to optimise campaigns and achieve success.
This article will explore the best Amazon PPC automation tools available. These tools help you automate, optimise, and streamline your PPC campaigns, saving time and effort while maximising your return on investment (ROI). So, buckle up and get ready to discover how the right Amazon PPC software and tools can take your business to new heights in a fun and exciting way!
1. Scale Insights
Introducing Scale Insights: the ultimate rule-based automation solution for scaling your Amazon PPC campaigns. Designed by experienced 8-figure-earning Amazon FBA sellers, this powerful tool enables you to create campaigns in just 60 seconds. With dynamic, daily bidding optimization and fully-managed automation, Scale Insights empowers you to optimize your advertising strategies easily.
Harness the power of data-driven insights to reduce your ACoS and enhance your overall Amazon business performance. Developed to enable sellers to make informed advertising decisions, Scale Insights equips you with the tools and knowledge to achieve success in the competitive Amazon marketplace. Experience the difference with Scale Insights and watch your Amazon business thrive.
2. Jungle Scout
Jungle Scout is a must-have tool for Amazon retailers. It offers a suite of premium features designed for product research, listing optimization, and PPC management. Its unique PPC management functions include keyword tracking, and campaign optimization.
Jungle Scout furnishes sellers with data-driven insights and recommendations to optimize their PPC campaigns and enhance their Amazon advertising performance, yielding exceptional outcomes.
3. Seller Labs Pro
Seller Labs Pro is a comprehensive Amazon seller tool with PPC management features such as campaign optimisation, bid management, and keyword research. It provides data-driven insights, advanced automation features, and performance tracking to help sellers optimise their PPC campaigns and increase sales.
4. Helium 10
Image Credit: Hellium10
Helium 10 is a comprehensive Amazon seller tool that incorporates features to support product research, listing optimisation, and PPC management. Its PPC functionality includes advanced tools like keyword and bid management. The platform offers Adtomic to harness the power of AI-driven Amazon advertising.
Adtomic provides actionable data insights and automation features tailored to sellers' needs. With Helium 10, you can uncover all the information you need to enhance advertising efficiency, increase sales, and make informed decisions on advertising investments, maximizing growth opportunities for your business.
5. PPC Scope
PPC Scope is a specialised Amazon PPC management tool with keyword research, campaign optimisation, and performance tracking features. PPC SCOPE comes with pre-established optimisation filters that you can apply to enhance your campaigns.
It notifies you of advertisements and offers that are performing poorly, enabling prompt action to save costs. PPC Scope offers advanced bid management features, data-driven insights, and automated rules to help sellers optimise their PPC campaigns and improve their advertising performance.
6. DataHawk
DataHawk's eCommerce analytics suite equips Amazon sellers with a comprehensive toolkit to drive business growth. Its advanced features include keyword research, bidding, optimising campaigns, and monitoring performance.
By providing rich data insights and automation capabilities, DataHawk enables data-driven decision-making for PPC campaigns, improving profit margins, sales performance, and commercial success.
7. Zon.Tools
Zon.Tools is an advanced enterprise-level Amazon PPC management tool that offers automation features, bid management, and performance tracking. ZonTools utilises proprietary A.I. technology to automatically and continuously optimise your PPC campaigns.
This innovative approach enables sellers to increase sales revenue profitably while saving valuable time. Their system includes a bidding engine, explorer engine, optimisation engine, and phrase-match engine to ensure you make data-driven decisions
8. RevenueWize
Image Credit: RevenueWize
RevenueWize is a data-driven Amazon PPC management tool offering automated bid optimisation, campaign management, and performance tracking features. The Ads Management Tool utilises AI-powered algorithms that recommend the optimal bid to achieve your target ACoS. These algorithms consider your Target ACoS and historical data to calculate the most effective bid.
You can implement these recommendations individually or in bulk for seamless campaign optimisation. Employing cutting-edge algorithms and machine learning, our solution optimizes bids by analyzing profitability and performance metrics, empowering sellers to maximize their PPC campaign's revenue and profit.
9. Ignite by Seller Labs
Ignite is a popular Amazon PPC management tool by Seller Labs that offers features such as automated campaign optimisation, bid management, and performance tracking. It provides data-driven insights and recommendations to help sellers optimise their PPC campaigns and improve their advertising performance.
10. AdBadger
AdBadger is a comprehensive Amazon PPC management tool offering campaign optimisation, bid management, and performance tracking features. AdBadger provides advanced automation features, including auto-optimisation rules and performance analytics, to help sellers optimise their PPC campaigns and improve their advertising performance.
It also has tools that include an account navigator, bid optimiser, negative keyword finder, negative keyword automation, and positive keyword finder. Their Amazon PPC Software Tool guarantees you maintain optimal bids at all times, regardless of market fluctuations.
11. Teikametrics
Image Credit: Teikametrics
Teikametrics is an AI-powered Amazon PPC management tool offering advanced campaign optimization, bid management, and keyword research features. They use a revolutionary flywheel A.I. method with advanced data analysis and intelligent automation.
This tool empowers marketers to optimise their advertisements and achieve scalable success across various platforms, including Amazon and Walmart. Teikametrics provides data-driven insights, automation features, and performance tracking to help sellers optimise their PPC campaigns and maximise advertising ROI.
12. AMZ Tracker
AMZ Tracker styles itself as the perfect Amazon toolkit. AMZ Tracker is an Amazon seller tool with PPC management features like keyword tracking, campaign optimisation, and competitor analysis. It provides insights and automation features to help sellers optimise their PPC campaigns and improve their advertising performance.
13. RepricerExpress
RepricerExpress is an Amazon repricing and PPC management tool offering automated bidding, campaign optimisation, and real-time monitoring features. It helps sellers optimise their PPC campaigns to stay competitive and increase sales.
14. PPC Entourage
PPC Entourage is a comprehensive Amazon PPC management tool offering advanced campaign optimisation, bid management, and keyword research features. Entourage offers software that enables the development of profitable brands on Amazon through optimising ad revenue, reducing ACoS, and improving profit margins.
Their suite of tools includes PPC Entourage, which simplifies the optimisation and expansion of Amazon ads without the need for complicated spreadsheets. Within each campaign dashboard, you can conveniently view the products, targets, search terms, and ASINs underperforming concerning your ACoS targets. This provides clear visibility and helps you identify areas that require optimisation for improved campaign performance.
15. SellerApp
SellerApp is an Amazon seller tool that streamlines and optimizes your PPC campaigns with cutting-edge features such as campaign and bid management, one-click keyword harvesting, and performance tracking analytics.
This PPC Optimization Tool provides data-driven insights like Amazon ads automation and negative keyword optimization to catapult sales and expedite your Amazon strategy. The tool is also equipped with advanced machine learning, enabling you to stay ahead of the game by automating the process of keyword research. Whether you're just starting out or a seasoned seller, rest assured that SellerApp has got your back!
16. Adalysis
Adalysis is a comprehensive PPC management tool offering campaign optimisation, ad testing, and performance tracking features. It provides insights, automation features, and data-driven recommendations to help sellers optimise their PPC campaigns and achieve better results.
17. Kenshoo
Kenshoo is a comprehensive Amazon PPC management tool offering advanced campaign optimisation, bid management, and keyword research features. It provides data-driven insights, automation features, and performance tracking to help sellers optimise their PPC campaigns and maximise their advertising ROI.
18. Sellozo
Image Credit: Sellozo
Sellozo is an all-in-one Amazon advertising management platform that offers features such as campaign optimisation, bid management, keyword research, ad launch automation, and analytics. It also has capabilities for negative keyword automation and more, to enhance the effectiveness of your Amazon PPC advertising efforts.
Sellozo is a comprehensive Amazon PPC advertising platform that streamlines and optimises your campaigns for increased growth. Powered by Sellozo's advanced Amazon PPC Ad Automation technology, you can trust that your ads are being optimised for optimal performance, supported by industry experts.
19. ManageByStats
ManageByStats offers Amazon sellers an exceptional all-in-one tool boasting advanced PPC management features. It delivers data-driven insights, campaign performance analytics, and automation capabilities that significantly optimize advertising performance.
With various features spanning from bid management to performance tracking, this invaluable asset paves the way for any seller wishing to elevate their advertising game!
20. PPC Bee
PPC Bee is an automated Amazon PPC campaign creation and optimisation tool. It provides keyword research, ad creation, and bid management features. PPC Bee uses machine learning algorithms to optimise PPC campaigns and improve advertising performance.
21. Amazooka
Amazooka provides a one-stop comprehensive dashboard for efficiently managing all your brands and products on Amazon. The dashboard comprises different features, including automated customer response, product monitoring, keyword tracking, and multiple seller account support. Moreover, it has a dedicated Ad Tracker that generates insights on the real-time performance of your campaigns, enabling effective management. Say goodbye to the hassle of product management and hello to effortless performance tracking with Amazooka!
22. AdCore
AdCore is a cutting-edge digital advertising management platform with Amazon PPC management features. It incorporates automated solutions for various Search Engine Marketing tasks, tailored for in-house marketing professionals, freelancers, and agencies to efficiently scale their SEM efforts and supersede their targets.
AdCore's campaign optimization, bid management, and reporting features help sellers make the most of their PPC campaigns, improving their advertising performance significantly.
23. Perpetua
Image Credit: Perpetua
Perpetua is an all-in-one Amazon advertising optimization platform offering campaign optimization, bid management, and performance analytics features. Streamline your advertising efforts and save time and money with Perpetua's automated campaign creation, execution, and optimisation capabilities.
It provides data-driven insights, automation features, and performance tracking to help sellers optimise their PPC campaigns and increase sales. Leveraging AI-powered smart recommendations and contextual, conversion-based bidding algorithms, Perpetua is designed to maximise the efficiency of your ad spend, providing you with optimised results.
24. AdScal
AdScale is a remarkable Amazon PPC management tool powered by AI and equipped with machine learning algorithms to optimise campaigns and drive sales growth. It boasts advanced features for bid management, campaign optimisation, and keyword research. AdScale provides sellers with data-driven insights, advanced automation, and performance tracking. With AdScale at their fingertips, sellers can fine-tune their PPC campaigns to improve advertising performance and maximise profitability.
25. BidX
BidX is the ultimate Amazon PPC management tool that improves your campaigns with automated bidding, campaign creation, and more. Robust and integrated with machine-learning algorithms, BidX guarantees top advertising performance.
BidX streamlines keyword research, optimizes campaigns, and assesses performance for maximum efficiency. Additionally, BidX's team of experts can help refine your ad strategy and boost your product's visibility. Say goodbye to outdated PPC tools and hello to the future of Amazon PPC management with BidX!
Conclusion On The Best Amazon PPC Software
These are some of the best Amazon PPC management software and tools available. Each tool offers unique features and capabilities to help sellers optimise their PPC campaigns, improve their advertising performance, and drive more sales on the Amazon marketplace.
It's essential to carefully evaluate each tool's features, pricing, and user reviews to determine the one that best fits your business needs and budget.
Propel your Amazon business forward using Scale Insights, the rule-based Amazon PPC automation platform. Craft campaigns in less than a minute and access powerful data with a single click! Try a free 30-day trial (no credit card needed), starting at $78 up to $688 monthly. Customized plans are available for up to 2,000 automated ASINs. Get in touch for more information.
Frequently Asked Questions About The Best Amazon PPC Software
How Much Does Amazon PPC Automation Software Cost?
The cost of Amazon PPC automation software varies depending on the features and level of automation offered. Generally, prices can range from $50 to $1,000 or more monthly. Some software providers may also charge a percentage of your advertising spend in addition to a monthly fee.
What Are Amazon PPC Tools?
Amazon PPC tools are software or applications designed to help sellers optimise and manage their Amazon PPC campaigns. These tools offer features such as keyword research, bid management, performance tracking, campaign optimisation, and reporting to help sellers achieve better results from their Amazon PPC advertising efforts.
How Can Amazon PPC Tools Benefit My Business?
Leveraging Amazon's suite of PPC tools can deliver an unrivaled competitive edge by streamlining and optimizing your campaigns. These tools save time on manual labor, uncover profitable products and keywords, and boost advertising ROI through data-driven decisions.
From sales analytics to invaluable insights, the e-commerce behemoth offers a wealth of resources designed to elevate your Amazon business. With these tools, you can drive more revenue, attract a wider audience, and quickly boost sales performance.
How Do I Choose The Right Amazon PPC Tool For My Business?
When choosing an Amazon PPC tool for your business, consider your budget, features and functionalities, ease of use, customer reviews and ratings, customer support, and compatibility with your specific needs and goals. Evaluating and choosing a tool that fits your business needs and budget is essential. Making the right decision can make or break your company, so take the time to weigh your options carefully.
